E-Commerce is a massive growth area, were colossal sums of money are being made and spent every day. This is largely to do with the hype of the Internet and on-line shopping. The Internet is growing exponentially, and will continue to grow for some time to come. This, coupled with good advertising, can provide a solid foundation from which to launch a stake in the Internet and e-commerce boom.
E-commerce is big business. The fact that people want it is probably the biggest lure for companies to jump onto the bandwagon, but there are other factors, making e-commerce a good sense solution.
- Lower transaction costs. If the site is implemented well, the web can significantly lower order taking costs and customer service costs after the sale by automated processes.
- Variety for shoppers: It gives people the opportunity to shop in different ways.
- The ability to build an order over several days
- The ability to configure products and see actual prices
- The ability to compare prices between multiple vendors
- The ability to search large catalogues easily
- Larger catalogues: On the web, a company can display their entire range. If they were to print a glossy catalogue to do the same job, it would be too big. E.G. Amazon sells 3 million books. Imagine trying to fit all their available books into a paper catalogue. The Web cuts out printing cost and distribution.
- Global availability: Anyone with an Internet connection, in any part of the world can access online services, without costing the company a penny, over and above the marketing costs. This ubiquitous presence is far greater reaching than a catalogue drop.
- New business model: E-commerce allows people to create completely new business models. A mail order company has high costs for staff and catalogue printing & distribution. However in e-commerce these costs fall practically to zero.
article source: www.ecommercetechnology.org
E-commerce is big business. The fact that people want it is probably the biggest lure for companies to jump onto the bandwagon, but there are other factors, making e-commerce a good sense solution.
- Lower transaction costs. If the site is implemented well, the web can significantly lower order taking costs and customer service costs after the sale by automated processes.
- Variety for shoppers: It gives people the opportunity to shop in different ways.
- The ability to build an order over several days
- The ability to configure products and see actual prices
- The ability to compare prices between multiple vendors
- The ability to search large catalogues easily
- Larger catalogues: On the web, a company can display their entire range. If they were to print a glossy catalogue to do the same job, it would be too big. E.G. Amazon sells 3 million books. Imagine trying to fit all their available books into a paper catalogue. The Web cuts out printing cost and distribution.
- Global availability: Anyone with an Internet connection, in any part of the world can access online services, without costing the company a penny, over and above the marketing costs. This ubiquitous presence is far greater reaching than a catalogue drop.
- New business model: E-commerce allows people to create completely new business models. A mail order company has high costs for staff and catalogue printing & distribution. However in e-commerce these costs fall practically to zero.
article source: www.ecommercetechnology.org
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